A product by Mobilitus

Event listings that
pay for themselves.

Event Booster is a drop-in event system for publishers. More pageviews for your ad inventory, plus a new revenue stream from promoter-funded boosts. We source, enrich, and serve the events. You collect the cheques.

Built for the publishers your readers already trust

Why Event Booster

Two new revenue lines from one drop-in.

01

More pageviews, more ad revenue

Every event listing is a page on your site, surrounded by your nav and your ad tags. Readers who came for the news stay for the weekend.

02

A new revenue stream from promoters

Venues, artists, and promoters pay to boost their events into your premium slots. Self-service Stripe checkout. We split the revenue with you.

03

Win readers and ad-revenues back from social

When people want to know what’s happening tonight, they shouldn’t have to open Facebook. Be the answer for your city instead.

04

You ship scripts. We do the rest.

You drop in a few tags. We handle event sourcing, enrichment, payments, taxes, promoter notifications, and high-volume serving. No ongoing ops on your side.

Revenue estimate

What's it worth to you?

A rough estimate based on your weekly reach. Numbers reflect promoter boost revenue only — your additional display ad revenue from event pageviews stacks on top.

250,000
Estimated boost revenue
\u20ac24,000
/ year
Plus extra ad revenue from event pageviews
\u20ac18,000
/ year (illustrative)

Rough estimates. Real numbers depend on your audience, ad rates, and local promoter activity. We'll model it properly with you on a call.

Get a real estimate →

How it works

Three roles. One pipeline.

01 You

Add the scripts

  • Provision pages to render events
  • Place boost slots where you want them
  • Keep your nav, your layout, your ads
02 We

Fill in the events

  • Pulled from local ticketing sites
  • Pulled from venues, libraries, churches
  • Enriched and categorized by AI
03 Promoters

Boost their events

  • Email us details — AI turns it into a listing
  • Self-serve Stripe checkout for boosts
  • You earn a share of every boost

Meet the AI Elves

Our least demanding employees.

A promoter sends us their event — a poster, a paragraph, a link, whatever they have. The Elves turn it into a clean listing in seconds. They figure out the category. They guess the audience. They tag the venue, the artists, and the right neighbourhood.

They do the same for every event we pull from third parties. By the time a listing reaches your readers, it's been written, formatted, and targeted properly. No human in your team has to lift a finger.

About Mobilitus

Live events have been our day job since 2009.

We built and ran the mobile sites for Ticketmaster and Live Nation for over a decade, until 2020. That's a lot of concerts, a lot of checkout flows, and a lot of early mornings when something big went on sale at 10am.

Underneath all of it, we're data nerds with one fairly simple goal: get more people to go out and have some fun. Event Booster is the natural next step — taking what we learned helping the giants and handing it to the publishers who actually shape what their cities do on a Friday night.

Get in touch

Drop us a line.
We'll show you the numbers.

The fastest way to know if Event Booster makes sense for your site is a 20-minute call. We'll model the revenue against your actual traffic and walk you through the integration.

Email us at

eventboost@mobilitus.com

We reply within one business day. No drip campaigns, no "just checking in," no growth-hacked nonsense.